Podcast

Episode 47 – The One About Duplicate Content and Keyword Cannibalization

This week, instead of pointing to the latest SEO news, we’re going to talk about Keyword Cannibalization, and want to share a great article that breaks it down, from Joshua Hardwick at ahrefs. Amber’s favorite part of the article: Keyword cannibalization is when a single website (e.g. ahrefs.com) unintentionally targets the same keyword across multiple …

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Episode 46-The Real Deal with Outbound Links

What’s happening in SEO this week? Everyone is still talking about the November 8th Update. The consensus is that this update is returning nonsensical results, typically from bigger websites with larger link profiles, but not necessarily the best content. We’re still observing and don’t have any definitive opinions yet.  Also big, but not necessarily relevant …

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Episode 044 – Who Needs a Lawyer? Most Likely You Do. With Special Guest Jamie Lieberman

What’s happening in SEO this week? Marie talks about the potential for linking being significant to this latest update. She specifically mentions recipe bloggers and how they link to each other. Here’s the Google Update. What are we talking about this week?  This week I’ve got a guest co-host. Joshua and I will be back …

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Ep 043 – What Is Wrong With Google? With Special Guest Host Carrie Forrest

Carrie Forrest What you’ve done with your site? How you’ve grown your site? What’s the most helpful bit of advice you’ve gleaned from this show? What’s your best advice? What’s going on with Google: Great video on Moz discussing how BERT works. People are claiming you can’t optimize for BERT. The goal of BERT is …

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